Digital Campaigns

Enhance Results With Our Digital Solutions

With a variety of digital solutions, Matrix clients have the ability to integrate both online and offline marketing strategies into any of their campaigns. Some of the offerings available include:

Personal URL Campaigns (PURLs)

By incorporating your member’s name or other personalized information into a url, they are more likely to visit the website and review your offer. The Direct Marketing Association states that purls are found to increase response rates by 50% – 100%.

Matrix Manager has helped many clients incorporate PURLs into their onboarding, acquisition, and even individual campaigns to help drive response and awareness among the target audience. We can help you too!

Online Ad Campaigns

Reaching new prospects when they are online searching for information that relates to products and services you offer is an ideal selling opportunity. For example, imagine you could reach people with a mortgage loan offer while they searching for new homes online, wouldn’t that be optimal? Online advertising gives you that advantage.

Let the Matrix team help you design your online campaign based on geography, keyword, social media or any other attributes you want to include. We can help define the campaign, recommend and negotiate placement and work within the budget you assign.

Remarketing

Don’t lose out when you get a visitor to your website or landing page. With remarketing we can track that person and follow them with banner advertising about your promotion so that they are reminded to revisit the site and respond to the offer. You also receive metrics and tracking data so you begin to understand who is visiting your site.

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